How an Automotive Accessories OEM got 17 X ROI through Google Adwords
Our Client manufactures and sells the world’s smartest gear for vehicle-based adventures. Their roof racks, water tanks, tents, awnings, drawer systems, and camping accessories are enjoyed, used and abused around the world by casual campers, the U.N., overlanders, NGOs, outdoor enthusiasts,
5 SEO Tips To Spike Your Auto Parts Sales By 150%
If you are an automotive aftermarket manufacturer/retailer and have not so far invested on automotive-specific SEO services, you're doing yourself a big disservice. In 2018 almost 52% of all traffic generated by auto parts website were via organic searches.
How Nonprofits Should Use Google Analytics to Achieve Positive ROI
More than 60% of nonprofit organizations don’t use any type of Analytics tracking to better understand their visitors. Many believe that tools like Google Analytics are useful only for businesses that sell stuff. Of course, this could not be further from the truth. The truth is Google Analytics can be extremely beneficial for nonprofit organizations. Here’s why.
RIP Shoes.com – Goes bankrupt – 6 Lessons to learn
Shoes.com, Canada based online shoe retailer has closed its operations and filed for bankruptcy. I, being a huge fan of vertical ecommerce marketplaces and have always stood up for companies like shoes.com. Its sudden shutdown got me into thinking what possibly went wrong and probable lessons to learn for niche marketplaces and associated brands.