EbizON Improves Organic Traffic for Top E-commerce Fashion Store for Women’s Apparel
Industry
Fashion & Apparel
Technology
Digital Marketing, SEO, ahrefs, Google Analytics.
Services
Keyword research, on-page optimization, content marketing, and link building.
Client Objective
Customer wanted to improve its organic traffic and increase sales. The client was looking for a digital agency that could help them achieve their goals and provide them with a strong online presence.
Introduction
Our client is a leading e-commerce fashion retailer in the United States, specializing in women’s apparel. With a diverse range of products and a strong online presence, the client has been a major player in the fashion industry for several years.
Challenge
Despite being a well-known brand, the client’s online presence was not being reflected in their website traffic. They were struggling to attract new customers and retain existing ones. The client approached EbizON, a digital agency, to help them improve their organic search traffic and increase their online visibility.
Facing a Challenge?
What We Did?
EbizON started by conducting a thorough analysis of the client’s website and identifying the gaps in their current SEO strategy. After identifying the areas that needed improvement, we developed a comprehensive SEO plan that included technical SEO, on-page optimization, and content creation.
The technical SEO involved optimizing the website’s structure and backend coding to ensure that it was easily crawlable by search engine bots. This was done to make sure that the website’s pages could be indexed and ranked appropriately.
Next, we focused on optimizing the website’s content by researching and targeting the right keywords. We made sure that the website’s pages were optimized for the keywords that were relevant to the client’s products and services.
Lastly, we developed a content creation strategy that involved creating high-quality, informative, and engaging content that would appeal to the client’s target audience. This content was published on the website’s blog and shared on social media to increase its reach and engagement.
Outcome
Through our efforts, we were able to significantly improve the client’s organic traffic, increasing their website visits by over 50%. This increase in traffic led to a boost in sales and revenue for the client.
The client was also able to improve their online visibility and establish themselves as a leader in the women’s apparel industry. Our SEO efforts resulted in higher search engine rankings for the client’s website, making it easier for potential customers to find them online.
Overall, our successful collaboration with the client helped them achieve their online goals and establish themselves as a strong player in the e-commerce fashion industry.
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