From Magento to Shopify: How EbizON Helped a Beauty Retailer Scale their E-commerce Business
Industry
Beauty and Cosmetics
Services
E-commerce, Website Migration
Technology
Magento, Shopify
Client Objective
To migrate from Magento to the Shopify platform for better website performance, user experience, and improved sales.
Introduction
Founded in 2011, the customer is the largest online retailer of hair and beauty products in Zurich, Switzerland.
Their focus is on providing a complete set of services for natural, mixed, and curly hair, along with a nail studio for manicures and pedicures, facial treatments, waxing, and eyelash extensions.
They offer care advice and special treatments for women with ethnic hair, and customers can make appointments for sessions online or in-store.
Challenge
The client was facing several challenges with their existing Magento website, including slow loading times, poor mobile responsiveness, and difficulty in managing the backend.
They also wanted to improve their website’s user experience and increase sales.
Facing a Challenge?
What We Did?
EbizON migrated the client’s website from Magento to Shopify, which involved several crucial steps such as data migration, theme customization, and integrating third-party tools.
We also optimized the website’s performance, made it mobile-responsive, and improved the user experience with enhanced navigation and product search features.
We also helped the client with SEO optimization and marketing strategy to increase online visibility and sales.
Outcome
The migration from Magento to Shopify resulted in a significant improvement in website performance, including faster page load times, improved mobile responsiveness, and better backend management.
The enhanced user experience and improved website functionality led to an increase in online sales and a boost in customer engagement.
The client was delighted with the results and has since seen continued growth in their online business.