Pre and Post Penguin SEO Earlier in the pre-penguin/panda world, google was giving preference to “exact match title/url/anchor text” mixed with lots of backlinks. Authority for the website was important, but you could very much override it with a new website. Strategy
Link building is known to be one of the most essential yet challenging SEO tasks, it becomes all the more trickier when backlinks are required for an ecommerce website. It requires both creativity and experience to create backlinks that will yield results. According to Wordstream,
Some marketers think it’s inconceivable that their product pages would attract backlinks. That assumption stems from the belief that editorial backlinks don’t usually point to product pages. However, that’s not true. You’ve probably seen headlines like this one from HubSpot. Of course, HubSpot
Google Remarketing is a way to connect with people who previously interacted with your website. It allows you to strategically position your ads in front of these audiences as they browse Google Network or Search Partner websites, thus helping you
Saturday, May 25th: This year, Ebizon family came together in Kasauli to attend the Town Hall 2019 meetup with the theme “Where Ordinary Just Won't Do”. The program took off with a warm welcome to the 2019 joinees. This was followed by a glimpse of organisation's past year’s performance, quick wins and upcoming focus areas including Blockchain and Data Analytics that the company plans to strategically target going into the future. “We take pride in building innovation, going out in the market and doing well in the space we are in.” said CEO, Sudeep Goyal.
Artificial Intelligence (AI) has taken the world by storm over the last several years. Chances are, you have experienced the changes AI have brought to the ecommerce world. Over time, machine learning is becoming more beneficial to business operations and customer service experiences.
The digital age has made smartphones, the unanimous choice for internet browsing, primarily for its on-the-go accessibility and ease-of-use. Where the websites lacked, apps were created to provide richer experiences to the users. And ever since then, the need to satisfy the dynamic user expectations online, continued to grow. Progressive Website App or PWA was initially proposed by Google in 2015, with an idea to provide a native like experience to the users visiting a website.
How Brick & Mortar Stores Are Winning Back Customers With the rapid increase in e commerce industry and the inevitable use of smartphones, the brick and mortar retailers are struggling to bring the customers back to their stores.
People nowadays are pressed for time. Consumed by their busy schedules, many of them struggle to remember the most important tasks - let alone grocery shopping. More than often, people visiting the grocery stores forget to bring their lists or discount coupons. As a result, they either end up buying and paying more than intended, or totally forget the important items - much to their annoyance! Apart from that, carrying the grocery bags back home is cumbersome too.